by Danny | Aug 2, 2022 | Uncategorized
The usual suspects. Unfortunately, we don’t have data from a year ago to compare. However, it’s safe to say that TikTok’s rise would be substantial. In addition, our dear old Meta companies would likely see some decreases. With the majority of respondents coming from...
by Danny | Aug 2, 2022 | Uncategorized
Over 58% of respondents said their marketing budget ranged between 2-10% of their company’s revenue with the majority falling in the range of 2-5%. What’s the right answer here? It depends on a company’s industry growth, competitive landscape, funding capabilities,...
by Danny | Jul 28, 2022 | Uncategorized
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by Danny | Jul 11, 2022 | Uncategorized
No doubt, there are many benefits from the increase in remote/flexible work. But do we fully recognize and address the “creative taxes” that follow suit? A strong majority of respondents acknowledge that there are “creative taxes” to this shift in the workplace. See...
by Danny | Jul 10, 2022 | Uncategorized
Turns out, marketers are extremely resourceful! 36.4% of respondents said they trust marketing news sites for their training/learning, however, there’s a pretty even split. The takeaway? There are many ways to learn as a marketer—diversifying your sources of...
by Danny | Jul 9, 2022 | Uncategorized
The top three adjectives used to describe top marketers were: CREATIVE – 44% of respondents used the word “creative” to describe top marketers.CURIOUS – 25% of respondents used the word “curious” to describe top marketers.STRATEGIC- 25% of respondents used the word...
