by Danny | Aug 2, 2022 | Uncategorized
When most marketers seek new job opportunities, they look for alignment of their Specific Role and Responsibilities. Next, they care about the company culture. Both of these top-2 focuses appear to be linked to an employee’s experience. Possibly most interesting is...
by Danny | Aug 2, 2022 | Uncategorized
While each response to this question was unique, a few obvious themes came up. Marketers wish their CEOs knew: That marketing is an investment in the truest sense of the term. It takes effort, money, and time—more than CEOs recognize.That successful...
by Danny | Aug 2, 2022 | Uncategorized
It comes with very little surprise to see Instagram, LinkedIn and YouTube at the top of this list. Most interesting, in our humble opinions, is how high Facebook is and simultaneously how low Twitter is. Just in case you’re wondering, 40% of respondents who...
by Danny | Aug 2, 2022 | Uncategorized
The usual suspects. Unfortunately, we don’t have data from a year ago to compare. However, it’s safe to say that TikTok’s rise would be substantial. In addition, our dear old Meta companies would likely see some decreases. With the majority of respondents coming from...
by Danny | Aug 2, 2022 | Uncategorized
Over 58% of respondents said their marketing budget ranged between 2-10% of their company’s revenue with the majority falling in the range of 2-5%. What’s the right answer here? It depends on a company’s industry growth, competitive landscape, funding capabilities,...
